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Why You Should Be Using LinkedIn

Growth is a crucial aspect of any young professional’s career. One platform that stands out for career growth is LinkedIn. While social media platforms like Instagram and TikTok might be more popular among the youth, LinkedIn holds immense value for career progression and professional development. We explore how and why you should be using LinkedIn.

Why Use LinkedIn?

Social MediaBuild a Professional Network

Connections are everything on LinkedIn. Through building a network of professionals on the platform, you can open doors to many opportunities in your field. Not only this but the more connections you have, the greater your reach on the platform will be.

Showcase Your Skills and Achievements

Think of LinkedIn as an online, dynamic CV. You can showcase your skills, experiences and achievements through your profile as well as endorsements and recommendations from fellow connections. Projects, personal accomplishments or volunteer work can be highlighted to help you stand out to potential employers.

Access Job Opportunities

LinkedIn is becoming increasingly common for job hunting. Through keeping an updated profile, relevant opportunities tailored to your skills and interests are more likely to appear. Better yet, LinkedIn allows you to set alerts for roles you’re interested in, making sure you don’t miss out.

Follow Industry Leaders and Companies

LinkedIn serves as a great platform to stay updated with the latest trends and developments in your relevant industry. By following thought leaders and companies on LinkedIn, you can stay informed on industry news and give insights into potential career opportunities.

Learn and Grow

LinkedIn extends out of being just a networking tool by also providing educational capabilities. LinkedIn Learning holds a vast range of courses covering various areas. From soft skills like communication and leadership to hard skills like coding and data analysis, you can find learning that fits your needs.

How to Get Started on LinkedIn

NetworkingCreate a Strong Profile

You need to create a compelling LinkedIn profile. Start by using a professional photo, writing a clear and concise headline, and filling out your summary and experience sections with relevant information. Finish off your profile setup by adding any appropriate skills and ask for endorsements from colleagues or tutors.

Connect with People

Start building your network by connecting with people you know, such as friends, family, classmates, colleagues and tutors. Expand on this by reaching out to industry professionals and thought leaders. It’s a good idea to send personalised connection requests to increase your chances of connection.

Engage with Content

Engagement is key. Interact with your network posts by linking, commenting and reposting. This activity increases your visibility and helps you build relationships within your network. Make sure to post your own content, such as articles or industry insights, to share your perspectives.

Join Groups

You can meet like-minded professionals through LinkedIn Groups. There’s a multitude of groups to join, some of which will be related to your field of interest. By actively engaging in these discussions, it can help you to gain knowledge and connect with individuals who share similar career goals.

Conclusion

As a young professional looking to grow your career, LinkedIn is a powerful to do so. Through building a strong profile, building your network, interacting with content, and undertaking learning courses, you can unlock countless opportunities.

Ready to grow your career? Start by connecting with us on LinkedIn and join a community dedicated to supporting your professional growth.

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